
Research with trade and construction businesses
Research with trade and construction businesses
Help Shape Owflay
Help Shape Owflay
Help Shape Owflay
We’re speaking with trade and construction businesses across Australia to understand where administration slows good businesses down. Before we build anything, we want to learn from the people doing the work every day.
We’re speaking with trade and construction businesses across Australia to understand where administration slows good businesses down. Before we build anything, we want to learn from the people doing the work every day.
We’re speaking with trade and construction businesses across Australia to understand where administration slows good businesses down. Before we build anything, we want to learn from the people doing the work every day.
Industry research
The most useful product decisions start with specific problems. This takes a few minutes and helps Owflay understand what actually slows trade businesses down.
The most useful product decisions start with specific problems. This takes a few minutes and helps Owflay understand what actually slows trade businesses down.
What’s the biggest bottleneck affecting your cash flow?
What’s the biggest bottleneck affecting your cash flow?
What’s the biggest bottleneck affecting your cash flow?
Share the details directly through the website. Your response will be stored securely in Framer’s form submissions for follow-up and future integrations.
Share the details directly through the website. Your response will be stored securely in Framer’s form submissions for follow-up and future integrations.
Share the details directly through the website. Your response will be stored securely in Framer’s form submissions for follow-up and future integrations.
Current progress
Help Us Reach 100 Trade Business Interviews
Help Us Reach 100 Trade Business Interviews
Help Us Reach 100 Trade Business Interviews
We’re interviewing trade businesses across Australia to identify the biggest bottlenecks between finishing a job and getting paid.
We’re interviewing trade businesses across Australia to identify the biggest bottlenecks between finishing a job and getting paid.
We’re interviewing trade businesses across Australia to identify the biggest bottlenecks between finishing a job and getting paid.
Every interview helps shape what Owflay builds next.
Current Progress
Stay Updated
Stay Updated
Stay Updated
If you’d like to follow our progress and receive early access once Owflay launches, join the waitlist.
If you’d like to follow our progress and receive early access once Owflay launches, join the waitlist.
Why we’re doing this
Listen first. Build second.
Listen first. Build second.
Too much software is built from assumptions. Owflay is taking the opposite approach: speak directly with the people managing deposits, progress payments, admin and cash flow before deciding what should exist.
Too much software is built from assumptions. Owflay is taking the opposite approach: speak directly with the people managing deposits, progress payments, admin and cash flow before deciding what should exist.
Every conversation helps us build something genuinely useful.
Every conversation helps us build something genuinely useful.
Founding businesses
Why become a Founding Business?
Why become a Founding Business?
Participation is collaborative. You help define what matters before public launch.
Participation is collaborative. You help define what matters before public launch.
Help influence the product roadmap.
Help influence the product roadmap.
Receive priority access before public launch.
Receive priority access before public launch.
Lock in exclusive Founding Member pricing.
Lock in exclusive Founding Member pricing.
Preview features before everyone else.
Preview features before everyone else.
Have direct access to the founder throughout development.
Have direct access to the founder throughout development.

Founder
Built from the job site up.
Built from the job site up.
Years working in construction exposed the same operational friction again and again. Rather than assuming the solution, I’m taking the time to understand the problem properly before building software.
Years working in construction exposed the same operational friction again and again. Rather than assuming the solution, I’m taking the time to understand the problem properly before building software.
Contact
Prefer a conversation?
Prefer a conversation?
If you’d rather have a conversation than complete the research, feel free to get in touch directly.
If you’d rather have a conversation than complete the research, feel free to get in touch directly.